Based on recent headline ratings, 60% of this readership currently trusts the local media, which has an average score of 87% regionally and is currently trending negative.
Media Trust Score60%

Spring Eternal: Skiing an Everlasting Snowpack in the Sierra Nevada of California – Powder

Spring skiing in the Sierra Nevada, California … Maybe one more trip… skiing deep powder snow in Tahoe, California.

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    About the Score

    Based on recent headline ratings, 60% of this readership currently trusts the local media, which has an average score of 87% regionally and is currently trending negative.

    Media Trust Score60%