Based on recent headline ratings, 33% of this readership currently trusts the local media, which has an average score of 86% regionally and is currently trending negative.
Media Trust Score33%

Santa Cruz guide: What to do and where to stay

Capitola Village in Santa Cruz, California. Praveen P.N/Getty Images. Santa Cruz might be famous for its boardwalk and beach, but this southern …

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    About the Score

    Based on recent headline ratings, 33% of this readership currently trusts the local media, which has an average score of 86% regionally and is currently trending negative.

    Media Trust Score33%