Based on recent headline ratings, 67% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score67%

Snow causes buildings to collapse in South Lake Tahoe – KCRA

Continued snowfall in Northern California is causing structures in South Lake Tahoe to collapse as the snow piles get heavier.

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    About the Score

    Based on recent headline ratings, 67% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score67%