Based on recent headline ratings, 67% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score67%

Escaped bear cub still on the loose in South Lake Tahoe, but search parties are discouraged

The cub arrived at LTWC in December from the Seiad area in Siskiyou County in Northern California. The cub is about 12-13 months old and gained …

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    About the Score

    Based on recent headline ratings, 67% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score67%