Based on recent headline ratings, 67% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score67%

Orphaned black bear cub escapes enclosure in South Lake Tahoe, public's help sought to locate him

SOUTH LAKE TAHOE, Calif. – The California Department of Fish and Wildlife (CDFW) and Lake Tahoe Wildlife Care (LTWC) are asking for the public’s …

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    About the Score

    Based on recent headline ratings, 67% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score67%